Business Intelligence (Metabase)
Fr8Labs' Business Intelligence layer gives every client company self-service access to operational, financial, and managerial dashboards — all powered by Metabase and accessible directly from the client portal.
How It Works
Your analytics dashboards live inside the Analytics Portal, which is built into the client portal you already use. No separate Metabase login needed.
Dashboards are organized into three categories that control who sees what:
Category | Examples | Typical Audience |
|---|---|---|
Operations | Shipment volume, DO status, container movements, delivery tracking | Ops team, CS team |
Finance | Revenue by customer, invoice aging, cost breakdown, margin analysis | Finance team |
Managerial | KPI scorecards, customer performance trends, trade lane analysis | Management, directors |
Your company admin controls which team members can access each category.
Key Capabilities
Self-Service Dashboard Access
Dashboards are automatically provisioned the first time an admin visits the Analytics page. Your dashboard package is configured with your company's data filter. Wait for setup to complete; contact support if it does not finish.
Full guide: Analytics Portal — Getting Started
Dashboard Marketplace
The Marketplace tab inside the Analytics Portal lets admins browse and apply additional dashboard templates beyond the default package. Templates are organized by category and can be added with one click — they're automatically cloned with your company's data filters applied.
Browse the Marketplace for templates covering:
Trade lane analysis and volume breakdowns
Customer profitability and revenue trends
Carrier performance comparisons
Operational KPIs and SLA tracking
Financial aging and cash flow reports

Dashboard Marketplace
AI-Powered Dashboard Creation
The AI Analytics Assistant lets you create custom dashboards and drill into your data using plain English — no SQL knowledge required. Describe what you want, and the AI generates the query, creates the visualization, and saves it to your dashboard collection.
Use cases:
Board meeting questions that need answers in minutes, not weeks
Market disruption exposure analysis (e.g., Straits of Hormuz, Red Sea diversions)
Customer-specific QBR dashboards
Ad-hoc financial deep-dives
Full guide: AI Analytics Assistant — Self-Service Dashboards
Custom Query Requests
For complex analytics requirements beyond what the AI can generate — such as cross-system joins, multi-step calculations, or compliance-specific reports — you can submit a request to the Fr8Labs analytics team.
Best practices for custom requests:
Describe the business question you're trying to answer, not just the data fields
Include the time period and any filters (customer, trade lane, shipment mode)
Specify the audience — who will use this dashboard and how often
Mention if it should be a one-time export or a recurring dashboard
Provide an example of the expected output if possible (even a rough sketch helps)
Submit custom requests to your Fr8Labs account manager or via the support channel.
Standard Dashboard Package
Every new company is provisioned with a default set of dashboards across the three categories:
Operations dashboards include:
Shipment volume by mode (Ocean/Air/Land)
Active shipment status overview
Delivery order (DO) tracking
Container movement timeline
Finance dashboards include:
Revenue by customer (monthly)
Invoice aging summary
Cost analysis by shipment
Margin overview
Managerial dashboards include:
Executive KPI scorecard
Customer performance trends
Trade lane volume analysis
Month-over-month growth
Admins can add more dashboards from the Marketplace or create custom ones using the AI Analytics Assistant.
Access and Permissions
Role | What They Can Do |
|---|---|
Admin | Manage team access; Dashboard Editor and AI chat also require editing access |
Viewer (with categories) | See dashboards in their assigned categories only |
Viewer (no categories) | Sees a "No Categories Assigned" screen with instructions |
No dashboard permission | Sees a "Dashboard Access Required" screen with instructions |
Admins should check each team member’s dashboard access and assigned categories in Team Access or the Users tab in the Dashboard Editor. Viewing permission and editing permission are different.
Full setup guide: Analytics Portal — Getting Started
Related Guides
Analytics Portal — Getting Started — First-time setup, team access management, session handling
AI Analytics Assistant — Self-Service Dashboards — AI chat, real-world scenarios, tips for best results
Documentation owner: Fr8Labs Customer Success. Text reviewed: 21 September 2026.